Post #5

The idea of building a business or a brand in public is intimidating. You’re opening yourself up to the world, you’re inviting premature criticism, and you may fail in front of your peers. 

But you’re also building a system of accountability. You’re keeping a publicly accessible record of your work towards your milestones. You’re showing improvement in your professional mile time. 

In this day and age of short-circuit dopamine hits, documenting the slow hard work is a competitive advantage. 

Show people that sweat is what builds equity.